What's Oberlo ?
Oberlo is an application for Shopify stores - it allows you to create a fresh store and fill it with products from drop shippers almost immediately. Then you're able to use Oberlo to automate the fulfilment and tracking of orders placed in your store.
You may find five key things Oberlo does:
1. Imports products directly from AliExpress.com into your store
2. Manages products, images, description, variations, title, prices, fulfilment, etc.
3. Update - set Oberlo to update the price in your store if the wholesale price changes, update stock levels, etc.
4. Automate fulfilment from your personal drop shippers to your visitors, and track it.
5. Oberlo Supply - this is a curated listing of products which are shipped fast from the most reliable suppliers on Ali Express.
Oberlo is a Dropshipping Leader
In the first days of Oberlo go now, the company was primarily a dropshipping tool. This gave online storeowners the capability to find and sell thousands upon tens of thousands of items, all without ever touching the product.
While Oberlo is still a significant player in the dropshipping space, it's shifted its focus to be of a marketplace for finding and selling products.
Let's examine a few of its more complex dropshipping features:
- Easily Add and Ship Products
Your job is straightforward: add products to your store, generate traffic to your website, and make sales.
Once a sale is established, it takes only a couple clicks to put the order using your supplier. From there, the supplier ships the product straight to the consumer, meaning there is a consistent need certainly to concern yourself with any part of inventory management or shipping.
- Real Time Inventory and Price Updates
Inventory management could be a huge headache for online storeowners. Oberlo has attempt to change this using its advanced dropshipping business model.
As well as the capability to easily add products to your store, Oberlo provides realtime inventory and price updates.
With this technology powering your store, there is a consistent need certainly to be worried about selling a product above your retail price or one that's out of stock.
Conclusion
Just the same because the ecommerce industry generally, Oberlo has grown and adapted with each passing year.
Since its founding in September 2015, merchants have sold a lot more than 85 million products with the assistance of Oberlo. In reality, the company has received so much success in an instant period of time so that it was acquired in May 2017 by Shopify for $15 million.
When you combine Oberlo's feature list with the capability to access a sizable collection of products, you've something that's helped tens of thousands of entrepreneurs achieve great success in the ecommerce space.
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